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Visit this section for thought leading white papers from nTAG and industry experts.
Registration is required in order to download the following White Papers.
Five Ways To Drive Higher Event Satisfaction: A Data Driven Approach
This nTAG Interactive white paper reveals techniques that can help you achieve higher satisfaction at events. In this document, you will learn:
•Key factors that influence an attendee’s satisfaction level
•Implications for success
•Recommendations for designing a satisfying event
Event Data Management: The Next Killer App for the Meeting and Event Industry
This white paper, authored by Tech3 Partners, a leading consulting firm in the meeting industry, outlines how Event Data Management is evolving to become
the next critical technology to the meetings industry. Topics discussed comprise:
• Strategic implications on EDM
• Key elements of EDM
• EDM solutions and innovations
Is This Event Worth It? Hands-on Calculation of Event ROI
This nTAG Interactive white paper describes an effective, 5-step methodology to calculate the ROI of meetings and events. The document discusses:
• Ways to concretely define event objectives
• Event measurement
• Data collection
• ROI analysis, including an ROI worksheet
Event Measurement in 5 Steps: A Case Study
Event measurement and Return on Investment are no longer just "nice to have." Today, CEOs and CFOs are increasingly demanding quantifiable evidence that their investments in events are paying off. With limited time and resources, just how do you provide accurate event measurement and ROI analysis? The answer is an easy to follow ROI methodology and practical event measurement tools.
In this complimentary webcast, you will learn:
• How to craft and measure your event objectives
• Ways to collect event information
• How to calculate event ROI
• Real-world lessons learned from a recent event
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